Meet Our Team
Nathan and William now work as developers, building and refining our RFM analysis app, while Daniel leads the company as CEO, bringing experience and vision to the project. We’re a small team brought together at the University of Leeds Hackathon, where Nathan Walsh and William Winterflood were scouted for their talent in software development by Daniel Rajkumar. Together, we’re focused on creating tools that make customer insights clear, practical, and valuable for businesses.

Daniel Rajkumar
Founder & CEO

Nathan Walsh
Developer

William Winterflood
Developer